Erika Peña - BrandHabit

Erika Peña
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Press:
MISSBEHAVE Autumn 2008
Harper's Bazaar en Esp...
Brides Magazine May/Ju...

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Erika Peña
http://brandhabit.com/designer/6110-Erika-Pe-a-

brandhabit's interview with
Erika Peña

I am a designer, an entrepreneur and, above all, a dreamer. I was born in Puerto Rico, after my parents, Juan Isidro Peña and Maritza Milagros Peña, had emigrated from the Dominican Republic. On my 18th birthday, I moved to New York to study at Parsons School of Design. This is where my adventure begins.

In New York, my focus was fashion design where I worked with many designers, most notably Donna Karen and Josie Natori. Following my work with these talented women, I was inspired to launch a clothing line called “epe”. It was during this period, when I was collaborating with a number of different designers on various projects, that I started looking to the future for my inspiration and this led me on the path to launching the Erika Peña line.

The inspiration of my jewelry line comes from my move from Manhattan to Puerto Rico. I wanted to convey this experience through my jewelry, which is part rough and edgy like New York, and light and airy like the Caribbean. In 2006, I joined forces with my sister Bielka Peña-Bevillard, with her financial background and my creativity we are building our clientele and expanding the Erika Peña Brand.
In spring 2008, I launched my first men’s line, Simon & Simone. This collection centered on cultural, religious and magical icons combined with the force of energy from the love between men and women; the ying and the yang to create a powerful form of wearable art for both.
Currently, on my ninth collection I have plans of launching Erika Peña Handbags and eventually a clothing collection.

MISSBEHAVE Autumn 2008
Check out the Joana Earrings featured in Missbehave Autumn 2008.
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Harper's Bazaar en Espanol July 2008
In the July issue of Haper's Bazaar en Espanol Erika's Onassis necklace was featured. Available from erikapenaeboutique.com
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Brides Magazine May/June 2008
Erika's Diana headband was featured in the magazines edgy elegance section. Available from erikapenaeboutique.com
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Latina June/July 2008
In their June/July issue Latina covered flower trends featuring the blomma necklace from Erika's Simone line. Available upon special request from erikapenaeboutique.com
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Imagen Magazine
In Imagen's June issue Erika was featured in eight page spread for Peroni showcasing her Jules collection. available at: www.erikapenaeboutique.com
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Marie Claire September 2008
Marie Claire's instant update for fall featured cocktail rings which showcased the Stefy Ring from the Jules collection. available at: www.erikapenaeboutique.com
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Life & Style August 18, 2008
Life & Style showcasing the bargain boho look suggests the Juana Earrings from Erika's Kika Collection to accessorize this trend. Get it at: www.erikapenaeboutique.com
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Teve Gui June 2008
Cristina Eustace donned the Dynassis Earrings, Joanna Necklace, and Olga Ring during her performance on the hit Spanish version of American Idol, Objetivo Fama in Teve Gui's June issue. available at: www.erikapenaeboutique.com

Bridal Guide July/August 2008
Perfect your perfect day with Erika Peña accessories. In Bridal Guide July/August edition, the Melina Cuff added playful elegance to a light flirty gown. get it at: www.erikapenaeboutique.com

John Legend Green Light Video
Models in Video are wearing the Joana Earrings from Erika's Classic Collection. Get it at: www.erikapenaeboutique.com
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Kat DeLuna Whine Up Video
Kat DeLuna in her video for Whine Up wears the Juana Earrings from Erika's Kika Collection. Get it at: www.erikepenaeboutique.com
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Belleza y Salud October 2008
Belleza featured the Single Saint Necklace from the Classics collection in an interview with Adriana Fonseca. Get it at www.erikapenaeboutique.com
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Estelle American Boy Music Video
Estelle wore the Celia Roth Earrings from the Kika Collection during her video for her breakout hit "American Boy."
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OK! Weekly November 2008
Pussycat Doll Jessica wore the Patricia Necklace from the Jules Collection for Ok! Weekly.
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Elle Magazine Novemeber 2008
Elle featured the Olga ring from the Jules line. Get it at www.erikapenaeboutique.com
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Life & Style
Life & Style featured the Captiva Necklace for their mineralistic issues. Also featuring the Barceloneta necklace for Summer's must have essential accessories. Keeping up with Kim K. wore the Julie Earrings out on the town. All available at www.erikapenaeboutique.com
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Scene Magazine April 2008
Chicago Scene magazine used the Guilia, Zoe Necklaces & Elis ring in their April 2008 Shoot. Get it at: www.erikapenaeboutique.com
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