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brandhabit's interview with
DeHoghton

Q: What inspires you to design?
A: Music, American & British vintage with Eastern influences

Q: What one word best describes your designs?
A: Energy

Q: If you were to dress one person, who would that be?
A: Johnny Depp or Juliette Lewis

Q: Who is your favorite new designer, besides your own collection?
A: Kris Van Assche

Q: What bag do you lust for this season?
A: My good friend Reed Krakoff gave me a great Coach Tote that I take everywhere

Q: What charitable cause is most important to you?
A: Anything to do with children or keeping our earth green

Q: What did you do before you became a designer?
A: Rock singer

Q: What is your secret indulgence (fashion or otherwise)?
A: Have a beach house on a secluded island where I can create and meditate

OUR PHILOSOPHY

We craft our clothes by infusing them with great energy, great quality, and great aesthetic. We combine those with our rock and roll roots - born from the Blues, Elvis, and the English invasion, and made for rock royalty. We are not inspired by rock and roll -- we are rock and roll, and it is instilled in our jeans, tees and leathers.

As many rock and rollers, we have embraced much of the philosophy, aesthetic and simplicity of the Orient. We believe in “good energy” or “good Karma”. Karma is the sum of all that an individual has done, is currently doing, and will do. Any kind of intentional action, good or bad, whether mental, verbal, or physical, is Karma. All of our good actions constitute “good Karma”.

We believe in “unparalleled quality”. Quality is a term for which each person has his or her own unique definition. To most of us, quality means that which is free of imperfections and defects that detract from an object’s beauty. Quality is hard to define, but we feel the essence of Quality is “keeping your promise” and being “true to who you are”.

We believe in the aesthetic of “Made to be Destroyed” ™. This encapsulates our adherence to the idea that beauty is impermanent and imperfect. We build beauty from the inside out, from the bottom up. The essence of our clothing is found in its simplicity and honesty. It is all of the small details that form the complete whole. We find that the patina of beauty comes with age and serenity. We pay homage to the vintage roots and old time craftsmanship that are the heritage of our products.
Allure Korea
DeHoghton was in Allure Korea in April 2007.
WWD Fast Issue
DeHoghton denim jacket
Nylon Magazine
Nylon Magazine
Life
Rolling Stones dressed by Michael H
Jane
Jane Magazine article covered DeHoghton's LA party.
DNR
DNR article about DeHoghton's men's collection
WWD
WWD article mentions DeHoghton, March 22nd 2007
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