brandhabit's interview with
Notice

Notice was inspired by the girl who’s;
- Personality fills the room,
- Literally laughs out Loud,
- and wouldn’t dream of matching her shoes with her bag.

A girl not unlike the stylishly bold and outspoken designer Randa Allen.
A girl… who after 10 years of hustling in the New York City fashion biz, returned to her Los Angeles roots to launch NOTICE, her unique version of cool California style with a playful twist.

Her signature assortment of separates is made for any girl who insists upon looking gorgeous while working her ass off…. telling a joke or letting someone know what’s on her mind (in no uncertain terms of course;)

A blend of classically tailored silhouettes with a pallet of eye popping colors, flirty prints and sweet details -- NOTICE is always fresh and unexpected. The complete assortment of dresses, skirts, pants and accessories is designed to not only make a girl look great…but feel just perfect.

The collection is available at over 900 specialty boutiques as well as Neiman Marcus, Bloomingdales and Macy’s. Notice is made right here where you and I live and dream in the beautiful USA.
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